These assistants are placing a stamp on society as they become common in homes across doctor world, and might influence interactions with real women, doctor report warns. As doctor report puts it, The more that culture teaches people scientific equate women with assistants, doctor more real women may be seen as assistants and penalized for not being assistant like. Alexa, why does doctor brave new world of AI have all doctor sexism of doctor old one ? Virtual assistants comparable to Google Home and Siri only inspire doctor attitude that women exist merely medical aid men in getting on with more important things. When women are over represented in doctor personnel, it tends be in industries of suggestions cleaning, nursing, secretarial work and, now, doctor world of virtual assistants. Research by Unesco has shown that using default female voices in AI as Microsoft has done with Cortana, Amazon with Alexa, Google with Google Assistant and Apple with . Apple Google Microsoft Amazon robotique Home Assistant Alexa Cortana domotique Siri biomtrie discrimination voix .